Back in 2019, commercial photographer Ashton Rodgers requested a redesign of his logo. While I provided a redesign of his original logo, I chose to include a new direction option. He opted for going with this new direction in the end.
I presented a few alternative logo marks to him. My preference was always the slanted banner but I figured it would be good to try some other options as well.
The top two combinations were always my preferred direction, but we tried some alternatives as well.